Case 04 · Social + video
Northline Auto Group
Four rooftops in Jacksonville, Orange Park, St. Augustine, and Daytona. The group needed showroom appointments, not generic automotive reach.
Each rooftop received its own social system, offer calendar, and geo-fenced YouTube and Meta buy. We filmed on the lot at night — inventory as cinema, not a slideshow. Service-lane verticals ran organically; new-vehicle spots ran paid against in-market intenders within a twenty-mile radius.
- Dealer-compliant claims review before any spot left the studio.
- CRM appointment source codes on every landing page.
- Monthly business review with the group principal in Jacksonville.